Bloom began as a small seed we planted in 2010 that has since grown into something greater than either of us could have ever imagined! We can’t believe we just celebrated our 8th birthday as a company! It’s amazing to see the changes in ourselves and the brand through these past 8 years.

So where did bloom start? Co-Founders, Kaylyn Beaston and Michelle Askin, have both used and loved planners all of our lives. We understand that a planner is more than just a planner – it’s a diary of your past and a stepping stone to your future. There is true power in putting your dreams and goals down onto paper, and there always will be. It is through prioritizing and organizing your tasks and goals that you plant the seeds of your future and give yourself the opportunity to flourish and grow.

Bloom products are designed to appeal to everyone, from middle schoolers to moms. With designs as diverse as the fabulous women who use them, spacious layouts and inspirational, thoughtful features, our aim is to make staying organized trendy and fun.

Just like we planted the seed for bloom just a few short years ago, we want our team members and customers to plant their own seeds, because even the biggest dreams start off as the smallest sparks of imagination.

We hope to use our products as a vehicle to inspire and encourage women around the world to accomplish their dreams. Never stop dreaming, never stop blooming!

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